Friday, July 6, 2012
Web Design, Graphic Design and Advertising Design - Differences
Difference between Graphic Design, Web Design and Advertising Design.
Based on the practice of these years and these last two months, I've noticed that when designers offer our services as we tend to confuse the customer by our very Confucianism in terms of design concepts.
For this reason, I decided to write this article with the title of Design, the title will probably not say anything, but I hope to get a lot of doubts regarding the concepts are concerned.
3 are the concepts that I will try, and I'll write my own words and according to my experience.
We started with Web Design:
Probably not need much eplicacion and in which we have little doubt, however we tend to confuse Web Design Web Development as well?, Simple, we offer Web Design we really mean to sites that use only static HTML, something CSS and much Photoshop.
Instead Web Development includes the above with the difference that also adds PHP programming language to interact with the database is in MySql usually Linux server or asp or aspx pages as programming languages and Sql as Bases Data for Windows Servers. We are doing well?
In summary for this section:
If the server is using PHP + Mysql Linux; If the server is Windows will use ASP + SQL. If the site is static regardless of the server as HTML + CSS use which is supported on any of the above over sized servers.
Graphic Design:
Graphic design includes a wide range of services ranging from designing business cards, brochures, flyers, folders, executive, etc.., To the giant poster (billboards).
In the graphic design elements that do employ do nice work, a photo downloaded from the internet, background color, letter matching game, etc.., But this is pure Graphic Design, and is the most common practice among designers.
Now when a client requests include in all its fishing gear elements of your corporate identity, the thing changes and becomes:
Advertising Design
For advertising design must meet the standards of the client, respecting the typography, colors, sizes, relationships, separation and other elements set out in its Corporate Identity.
It is no coincidence that large companies invest thousands of dollars in developing their corporate identities, these are large documents that seek to standardize both the paperwork and the arts that the customer needs and will need.
For the preparation of a Corporate Identity intervene marketers (Graduates in Marketing) and the study results is difficult but admirable, then the marketer completed its work and customer entegó document, the latter passes the document to her publicist who is charged that the provisions of this document are met.
Therefore we can say that generally do graphic design work only, but if we involve the customer standards set out in its Corporate Identity and we talk about Advertising Design Advertising Graphic Design or, as we want to call.
Also we hear most beautiful offering "Advertising Graphic Design."
I am sure that these concepts will help us better understand, and provide better services to our clients businesses or small.
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