Tuesday, July 3, 2012

5 Rules to Improve Customer Service In Your Business


We all know the importance of good customer service, if we succeed in our business. So why does it seem that everywhere there is little customer service? In my opinion can only be for one of the following reasons:

a. Employees are not qualified to know the behavior acceptable in terms of customer service.

b. The management pays little attention or given low importancia.Prefiero not to blame, but before it worsens the situation recommended here are 5 rules that should be taken into account in business and in the attitude of your employees:

1. Communicate and articulate your vision of customer value: If you do not set expectations at the beginning of the employment relationship, then you can not blame your employees.

2. Recruit, train and promote employees with people skills: When you do interviews, look nice and friendly people. Ask questions to obtain information on their customer-facing skills and Tell them the importance of customer service performance for the company.

3. Evaluate the performance of employees in customer service, inform them of their results and congratulate them for their work: What is not measured can not be managed. Develop a table for each employee with a scale of 0 to 10 points to assess their performance in customer service. 'll Notice an immediate improvement.

4. Solve problems quickly when they appear: Different studies have shown that when we solve customer problems quickly and the result will benefit them, most are customers for life. Review your policies and procedures and eliminate all unnecessary intermediate steps to delay the process of attention and solution. If possible, give authority to employees to enable them to make decisions without consulting management.

5. Keep your customers close: When was the last time you asked a client for breakfast or even coffee? I know what you're thinking: "This is not in my line of business." However, unless you know what customers are saying about your business, how can you improve? Think about it.

Stephen Bell is a consultant to Selling Solutions.

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